Last Updated: November 5th, 2013

We at Strategic Shape ( provide our visitors with interactive and personalized experience. We may use Personally Identifiable Information (your name, e-mail address, street address, telephone number) subject to the terms of this privacy policy. We will never sell, barter, or rent your email address to any unauthorized third party.

How We Gather Information From Users

How we collect and store information depends on the page you are visiting, the activities in which you elect to participate and the services provided. For example, you may be asked to provide information when you register for access to certain portions of our site or request certain features, such as a report or when you make a purchase.  Like most Web sites, also collects information automatically and through the use of electronic tools that may be transparent to our visitors. For example, we may log the name of your Internet Service Provider or use cookie technology to recognize you and hold information from your visit. Among other things, the cookie may control the number of times you encounter a particular advertisement while visiting our site. As we adopt additional technology, we may also gather information through other means.  In certain cases, you can choose not to provide us with information, for example by setting your browser to refuse to accept cookies, but if you do you may be unable to access certain portions of the site or we may not be able to customise the site’s features according to your preferences.

What We Do With The Information We Collect

Like other companies, we collect information to enhance your visit and deliver more individualized content and advertising. We respect your privacy and do not share your information with anyone.

Aggregated Information (information that does not personally identify you) may be used in many ways. For example, we may combine information about your usage patterns with similar information obtained from other users to help enhance our site and services (e.g., to learn which pages are visited most or what features are most attractive). Aggregated Information may occasionally be shared with our advertisers and business partners. Again, this information does not include any Personally Identifiable Information about you or allow anyone to identify you individually.

We may use Personally Identifiable Information collected on to communicate with you about your registration and customization preferences; our services and products offered by and other topics we think you might find of interest.

Personally Identifiable Information collected by may also be used for other purposes, including but not limited to site administration, troubleshooting, processing of ecommerce transactions, administration of  sweepstakes and contests, and other communications with you. Certain third parties who provide technical support for the operation of our site (our Web hosting service for example) may access such information. We will use your information only as permitted by law. In addition, from time to time as we continue to develop our business, we may sell, buy, merge or partner with other companies or businesses. In such transactions, user information may be among the transferred assets. We may also disclose your information in response to a court order, at other times when we believe we are reasonably required to do so by law, in connection with the collection of amounts you may owe to us, and/or to law enforcement authorities whenever we deem it appropriate or necessary. Please note we may not provide you with notice prior to disclosure in such cases.

Changes to this Policy reserves the right to change this policy at any time. Please check this page periodically for changes. Your continued use of our site following the posting of changes to these terms will mean you accept those changes. Information collected prior to the time any change is posted will be used according to the rules and laws that applied at the time the information was collected.

Governing law

This policy and the use of this Site are governed by UK law. If a dispute arises under this Policy we agree to first try to resolve it with the help of a mutually agreed-upon mediator in the following location: UK. Any costs and fees other than attorney fees associated with the mediation will be shared equally by each of us.

If it proves impossible to arrive at a mutually satisfactory solution through mediation, we agree to submit the dispute to binding arbitration at the following location: UK, under the rules of the UK Arbitration Association. Judgment upon the award rendered by the arbitration may be entered in any court with jurisdiction to do so. is controlled, operated and administered entirely within UK. This statement and the policies outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any party.


How Cookies Work?

When you browse the internet and go to different websites, many of these websites have tiny files that help track the use of the site and to personalise your journey. These cookies can be stored on your computer so that if you return to a website, that website can recall the information from the cookies stored on your computer to tailor your experience on the site.

We at Strategic Shape are no different, we use cookies to help you navigate our website more effectively – we do not store personally identifiable information in our cookie date whatsoever, so you have nothing to worry about. We also use some carefully selected 3rd party companies to enhance your experience and they will place cookies on your computer for use on our website too.

All cookies are perfectly safe to have stored on your computer and pretty much all web browsers have cookie storing enabled as default. However, all browsers do have the option of disabling cookies from being stored on your computer if you did wish to do this.

Please be aware that if you do disable cookies on your browser, it will reduce your ability to shop online with Strategic Shape. We use cookies to process products in your basket and orders. So by disabling your cookies it will mean you cannot purchase through our website.

You will also find this to be a common experience across many other websites as well.

To learn about how to change the cookie settings please see our ‘Managing Cookies’ Section below.

Managing Cookies

By default your cookies will be enabled. Therefore if you have not changed your settings you should expect to be accepting cookies from websites.

If you want to manage what cookies you accept to your computer you can. You do this through your internet browser. We have listed how you can manage your settings using the most popular browsers below.

Remember, disabling cookies will limit your experience on and many other websites. Cookies are not harmful to your computer in anyway and our cookies on do not contain any personally identifiable information, so you are 100% safe.

Also please remember, if you do disable your cookies, you can allow cookies from certain approved websites, by adding the website homepage to your exceptions list.

First, you need to find out what your default web browser is on your machine, or the browser you use most often to access the internet. To work out what browser you are using, simply open the internet as usual, and then follow the steps below:

Disabling cookies in Internet Explorer
Internet Explorer allows you to select the level of cookie filter on the basis of the source of the cookie and whether the source has a privacy policy.1.Choose ‘Tools’
2.Click on ‘Internet Options’
3.Click the ‘Privacy’ tab
4.Move the slider to choose your settings
5.For more detailed privacy settings click on ‘Advanced’


Disabling cookies in FireFox
You can configure which sites are allowed to set cookies, how long to keep them for, and view and manage your existing cookies.1.Click on ‘Menu’, then ‘Options’
2.Select ‘Privacy’
3.Select ‘Cookies’
4.Choose your settings


Disabling cookies in Google Chrome
As a default, Google Chrome allows all cookies. You can manage the behaviour of first-party and third-party cookies or even block them completely.1.Click on the ‘Tools’ menu
2.Select ‘Options’
3.Click the ‘Under the Bonnet’ tab
4.Find the ‘Privacy’ section
5.Click ‘Content settings’
6.Click the ‘Cookie settings’ tab and choose your settings


Disabling cookies in Safari
1.Choose ‘Preferences’ from Safari menu
2.Select ‘Security’
3.Cookie settings are shown
4.Choose your settings


Our Cookies

To help give you the best experience and best use from our website your computer, tablet or mobile phone will need to accept cookies, as we can only provide you with certain personalised features of this website by using them.

Our cookies do not store any sensitive information such as name, address or payment details: they simply hold the ‘key’ that, once you’re signed in, is associated with this information.

Here’s a list of the main cookies we use and what we use for.

Google Analytics (_utXX) We use Google Analytics to help provide us data about the way our customers use our websites to improve your experience. Google Analytics cookies record visitors, city locations, browser type and site journey. Google Analytics cookies do not record personal information. For a full description of Google’s use of cookies please visit:
Google Re-marketing Google are a approved 3rd party supplier for Strategic Shape. They place a persistent cookie on our customer’s computers that contain non-personally identifiable information used to analyse trends relating to advertising displayed on our website. Details of their privacy policy are below:

These are all the cookies currently used by our website. Hopefully it is clear that all of our cookies are used ultimately to improve the journey our customers take through our website and for us make sure that we are doing the best job we can for them.

If you do have any questions about our privacy policy or a Cookies then by all means please do not hesitate to contact us via our ‘contact us’ page.