The Quickest Path To Generating More Sales Without Spending A Penny More On Advertising
Last week, Gary wrote a post about an element which 80% of people rarely pay very much attention to. You can read it here.
Now, this week, I'm going to continue on from his post and talk about, the very first thing you should do before you even consider running an advertisement.
Diagnosing and Quantifying Your Marketplace
Before you can start putting pen to paper and craft your ad, you need to ...
The Reason Why Most Businesses Struggle To Get All The Customers They Need While Others Reap Huge Rewards
I speak with many business owners on a regular basis and one of the most common things I hear is "I just don't know what to do next, I've tried everything but nothing seems to work!"
When I hear this, I always ask one simple question which is 'Have you tried changing your messaging?' and practically 80% of the time the reply to it, is 'No'.
It's crazy! ...
How To Increase Your Sales By 15.2% And
Leave Your Competition In The Dust
Yesterday afternoon I was perusing Business Matters website and came across a very interesting article about SMEs in the UK.
The article talked about a survey carried out which asked SMEs about the disparity between the planned marketing activity they have in place and the reality of actually completing it.
The Results Completely Shocked Me!
It showed that just 39% of businesses complete their marketing plan but to put it more worryingly a whopping 61% of businesses DON'T.
#1 Technique To Get More Stuff Done In A Day
Yesterday afternoon, I was on a scheduled client call to get an update on the progress he has made and to find out if any of the latest strategies we've implemented needed tweaking.
However, unfortunately he said he hasn't had the time to get all of them in place because he has been too busy.
Now, I can look at this as a good thing as it shows the strategies we've put in place are working but because I know ...
The Best Way To Get Customers Using Facebook
We are all looking to get new customers or clients and its the constant cycle that happens in business.
And the latest ‘craze’ going on right now is Social Media, and one in particular is Facebook.
Everyone has become obsessed with Social Media and whenever you talk to people they say, “My business is on all the social media sites, I’ve got X amount of fans”.
They put it at the bottom of their email footer, on their ...
The Cheapest Strategy To Get More Customers or Clients
Whenever we come to think about getting more customers, the first thing that comes to our minds is to run an ad in a magazine or newspaper, send out some flyers, create some online ads and so on.
Now, this does work without a shadow of a doubt and it's something that I urge you to always be doing.
But Here's The Kicker...
Believe it or not, this is the least profitable way to get new customers.
Think about it.
How A Guarantee Can Increase Sales By 300% But Most People Get It Wrong
Yep, 300% is really possible and I'm not trying to blow smoke up your kazoo.
Ok. Let me explain.
See, the word 'guarantee' is being thrown around a lot nowadays and practically everyone is using one, even the big boys are jumping on the band wagon and getting involved. (seen the Sure adverts?)
But now here's the thing, I rarely see one done RIGHT.
If you think about it, whenever you ask ...
The Most Common Marketing Myth BUSTED!
Don't fall into this trap.
Traditional marketing advice says "keep your sales message short. People don't want to read stacks of information about your product. They haven't got the time. Nor are they interested."
But this is wrong. The very opposite is true.
You should tell as much as you can about your product or service, in every piece of marketing you put out.
Think when you last bought something. Isn't it true you were interested in ...
How To Gain A Competitive Advantage Over Your Competition By Knowing Your Market Sophistication Level
Last night, I was round my parents to catch up with them and see how they've been.
Now, if you’re parents are anything like mine you may notice a regular occurrence happen every time you see them, there always seems to be some kind of 'problem' with their computer.
And last night, was no different for me. However, it reminded me of a...
Strategy That Many Businesses
So I get round ...
How To Increase Your Sales By 30 To 50 Percent When Adding This One Key Element To Your Advertising
Have you ever seen an offer that was just too good to be true, you know the ones where you see it and you automatically think - 'Ok, so what’s the catch?' (like the one above).
I know I have seen these too many times.
Let me give you an example of one which happened to me recently...
A few weeks back, I was in the office ...